Local EQ is a research project utlizing cultural data—like current regional news— to translate emotional landscapes into adaptive interfaces. This iteration uses background color gradients to reflect local moods and begs the question how other design elements might adapt to emotion. Excited by this topic? Let’s chat over coffee. Made with ❤️ and: GCP, Three.js, OpenAI.
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ELLE Women In Hollywood
Design system implementation, QA.
Town and Country Philanthropy Summit
Design system implementation, QA.
Esquire Big Black Book
Owned interaction design through rapid prototyping of animations and collaborating with the front-end engineer to integrate animations into the existing design system.
Oprah Daily: From Our Abuelas
With my own abuela in min with the concept of post card/love letter, I drove interaction design and creative direction through concept ideation and rapid prototyping, collaborating closely with the designer and art director to define the final user experience. Post-launch, we got feedback that one of the featured abuelas was deeply touched by the package design which served as a reminder to never undervalue simplicity and intentionality in human-centered design.
Oprah Daily: Black Futures Rising
Led interaction and user experience design in collaboration with a product designer, utilizing prototypes to explore functionality and iterative testing to refine the strategy for a new experimental storytelling format. This approach boosted average scroll depth and doubled time spent on the page before developer handoff.
Elle Fashion Finder
How can ELLE's authority in style foster deeper, habitual engagement with its audience? We began with a simple question: "How do people get dressed?" From there, we explored how individuals across the country—united by a desire to feel confident in their clothing—could be empowered daily by the brand's expertise. Collaborating with the User Research Director, I led ideation, prototyping, and user testing to validate a styling assistant community tool. This project also uncovered untapped opportunities in the virtual styling space, providing foundational research for future innovation.
ELLE Horoscopes
How can ELLE deepen engagement with its loyal horoscopes community while driving outcomes like increased loyalty, return visits, and time spent on the site? Collaborating with a product manager, I led user research and rapid prototyping to explore opportunities at the intersection of astrology and AI. We began by uncovering insights into the role astrology plays in individuals' lives. This initiative marked the start of an ongoing product discovery practice at Hearst Magazines, demonstrating a scalable framework for cross functional and deeply collaborative innovation.
Mars Inc Homepage Redesign
Prototype Mars homepage to validate user a seamless user experience rich with scroll animations.
Astra Zeneca Voicebot
In collaboration with our user experience designer, I prototyped a pilot voice assistant to be deployed in outpatient oncology care. Integrated Alexa SDK with Dialogflow.
SoftSpot
Grad school thesis. A speculative design and prototype of companion furniture installed at Weber Shandwick Offices. SoftSpot, embedded with a microcontroller and integrated with a custom web app leveraging wellness metrics via HealthKit for iOS, offers a conversational experience. It bridges how we engage with our wellness and something we often rely on—something soft, like a couch. Click the link to explore an overview.
Weber Shandwick x Ron Brown Leaders Network Augmented Reality Gallery
At the 2018 Ron Brown Leaders Network Summit, Weber Shandwick sought to inspire youth by showcasing their diverse leadership—even when some leaders couldn’t attend in person. The solution? An AR Gallery that introduced aspiring PR professionals to agency leadership, helping them envision prospective roles and futures.
Algorithmic Bias and You
Think piece I wrote on the role of humans in circumventing AI bias.
What Comes After The Coherence Crash
In 2020, we researched how people sought meaning and agency during a period of widespread uncertainty. Amid a coherence crash—defined by the decline of institutions like religion, marriage, higher education, and media trust—this uncertainty was heightened by climate crises, rapid technological change, and a pivotal election.